![]() Christian Thurston, COO and co-founder of SearchEye, a link building content and SEO services company, often hires from the creator economy. Increasingly, small-business owners are using the creator economy to obtain a wide variety of creative services. This makes it possible for independent creatives to run their own businesses and supplement income. In addition to helping small business owners, such platforms can be a boon for freelancers, giving them ready access to valid and potentially profitable freelance work. But in 2021, an impressive 40% said they had done so in the past year.” residents by MBO Partners, a job platform connecting independent professionals and micro-business owners, “in 2011, only 3% of independents reported using an online talent platform in the previous 12 months. According to the December 2021 11th Annual State of Independence, The Great Realization survey of 6,240 U.S. In this creator economy boom, an increasing number of creatives work through freelance platforms like Upwork, Fivver, and PeoplePerHour. Commissioned by the freelance platform Upwork in 2020, the survey features responses from 6,001 working adults in the U.S. ![]() ![]() This is a 22% increase in contributed earnings since 2019. workforce freelanced in the past year, contributing more than a trillion dollars to the U.S. Independent Workforce Report, 59 million Americans representing 36% of the U.S. Thanks to the creator economy – a growing platform of creatives working on a freelance basis – it’s now possible to obtain affordable creative assistance.Īccording to the Freelance Forward 2020, The U.S. Not too long ago, when small-business owners wanted creative marketing assistance such as infographics and branded videos for social media, they had to spend a substantial amount of money. ![]()
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